Venture builder · Cluster
In the venture builder model, the thesis comes from a real problem we see in our clients. The product is built with our team and our technology, and growth runs on the same method we apply every day at the agency.
4
startups in the ecosystem
2
in the portfolio today
1
early stage participation
1
exit completed in 2025
[ Portfolio ]
Companies at different stages, built on Cluster's structure: a multidisciplinary team, agile project management, AI in the daily operation and growth in short cycles of testing and evolving.
Fintech · Consortium credit
A marketplace for already contemplated consortium letters for property and vehicles, with custody, assignment contracts and the whole transaction brokered by the platform. Buyers get the credit right away, without financing interest and without waiting to be drawn.
It brings structure to a market that always ran on trust alone, with security at every step of the deal.
1º1st place at the Fintech Factory Build Pitch DayFintech acceleration programme by Tecnopuc in partnership with Badesul, July 2026Visit vemcon.com.br
In the press
[ Exit · 2025 ]
A customer service platform that brings WhatsApp, Instagram, Messenger, web chat and email into one inbox, with a native AI agent and an official Meta partnership. Born in Pelotas, inside Cluster's ecosystem, and sold in 2025.
37%
average increase in conversion rate
52%
reduction in average response time
4x
more engagement in WhatsApp campaigns
Results published by Chatlabs
Martech · AI powered SEO and content
It started as an operational department inside Cluster, focused on SEO and inbound for the agency's clients. The method became a product: a platform that plans, writes, reviews and publishes a company's blog with AI, integrated with WordPress, with human review before publishing and client approval by link.
One client on the platform reached 88.3k clicks and 6.66 million impressions on Google.
Visit cadenciaoficial.com.br
Search Console of a CadêncIA client: 88.3k clicks and 6.66 million impressions to date. The marker shows when CadêncIA joined the strategy; the chart shows what happened next.
20
active corporate clients
+400
articles published per month
+3000
articles published to date
[ Early stage ]
Proptech · Leads for real estate agencies
Quires connects the physical sign on a property to digital capture: whoever walks past and shows interest becomes a lead in the agency's CRM right away, with geolocation and the property details. The initial thesis was born inside Cluster and we took part in the early stage. Quires is not part of our portfolio: it went its own way and was accelerated by WOW.
According to Quires: 20% lead conversion against a market median of 3.19%, cost per lead from R$ 1.90 and more closed deals for the agencies on the platform.
Visit quires.com.brAccelerated by WOW
[ How we build ]
We do not invest in pitch ideas. We invest in what we have already seen hurt in the operations of more than 100 clients.
01
Every product starts from a pain we see repeating across the agency's clients. Before a line of code is written, someone is already willing to pay for it.
02
Cluster's product, design and engineering team, with the Portal and our data base as the foundation. The product is born integrated with what we already use.
03
Media, content, CRM and data run on Cluster's method from day one, with the first customers coming from our own base.
04
The company grows on its own capital until it stands alone, raises investment or is sold. That was Chatlabs' path in 2025.
Growth as a pillar
Every startup runs on alternating cycles of continuous improvement. A growth sprint tests channels, offers and messages. The next cycle is for adjustments and fixes: it consolidates what worked and corrects what did not. Then growth again, one step higher. What has been consolidated becomes the base and does not slide back.
Let's talk
If you know a market problem better than anyone, or want to invest alongside Cluster, the conversation starts here.
Founded in 2020 · 100+ clients · Proprietary technology
